Accomplishment with Constructive Technologies
1973-81 summary of customer service
2000 ---> schmidtPro
As the ad depicts, the number 7 is an efficient symbol
comprising 2 segments,
1. the elemental join.
construction is the binding / fastening of elements
into a useful whole.
Join of the elements,
at the base, joined to earth.
the whole endures in a steadfast balance of forces.
If the left edge of each segment is vertically plumb (as in the ad - drawn from a constructed 7), the platform is level on the supporting wall.
the counterbalance achieves the cantilever, nearly magical freedom of apparent support.
While the artist may introduce a gentle curve in the supporting segment, evoking the stress of its counterbalance, it is commonly a horizontally level platform, and longer stand -- two simple lines.
the least ambiguous of all characters, always clear in purpose, numbering days in our primary cosmic cycle of living -- within construction.